Naver to establish new logistics affiliate to boost growing commerce biz

Detailed summary

SEOUL, Nov. 12 (Yonhap) -- South Korean portal giant Naver Corp. plans to establ...

SEOUL, Nov. 12 (Yonhap) -- South Korean portal giant Naver Corp. plans to establish a new logistics firm in a bid to sustain the growth of its robust commerce business through strengthening of its delivery capabilities, the company's chief executive officer (CEO) said Thursday.

"We will establish a company dedicated to logistics services to bring our delivery competitiveness up a notch, and gradually strengthen our delivery infrastructure, focusing on leased logistics centers," CEO Choi Soo-yeon said during Naver's third-quarter earnings call.

The new logistics affiliate would require around 1 trillion won in investments by 2030, she said. But Naver plans to finance the proceeds through methods that can minimize its impact on the company's cash flow or revenue structure, Choi added.

The endeavor comes amid growing sales of Naver's commerce business, amid the reshaping of the local e-commerce market following a massive data breach at Coupang Inc.

Sales from Naver's service business, which includes Naver Shopping, was up a solid 13.1 percent from a year earlier in the third quarter.

Coupang, however, continues to suffer from the fallout of its data breach revealed in November 2025, swinging to a net loss during the same three-month period.

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