'Once you notice, it will ruin your life': Calls for a change in the law after four states banned highway billboards

Detailed summary

'Billboard blight' has surprisingly far-reaching consequences, campaigners say.

Published: 00:33 GMT, 15 November 2026 | Updated: 03:31 GMT, 15 November 2026

The gorgeous spectacle of fall foliage is fully under way in the Northeast as bright autumnal leaves decorate the sides of highways across US roadways.

But for some, the beautiful once-a-year views are being blocked by an annoying culprit: billboards.

'I’m so tired of the constant barrage of advertising everywhere we look,' one Facebook user complained.

'I hate billboards,' a third wrote. 'I am driving across the plateau, one of the prettier places in America and all I can see is a sixty foot potty joke every five miles. F**k you.'

Mark Falzone, the president of Scenic America, also hates billboards and is now dedicating his life to beautifying America through the organization.

'We can choose to not have billboard blight in our lives,' he told the Daily Mail.

Falzone said Americans live in a 'mobile society,' so billboards on highways or in residential spaces matter the same for overall well-being.

Fall foliage is fully under way in the Northeast as bright autumnal leaves decorate the sides of highways across US roadways

Opening of the article, excerpted from Daily Mail. To read the rest, open the article on the publisher's site.