I made lip balm in my mom's kitchen at 19. It became a business sold at Nordstrom, and it's still growing decades later.

Résumé détaillé

I started a lip balm business at 19 and sold to major retailers. After having kids, I chose to slow its growth so I could be present.

I never planned to have a company. I was a 19-year-old anthropology major who successfully failed math and largely rejected the idea of capitalism when I found a recipe for lip balm. I made some in my mom's kitchen using beeswax from her neighbor and shared them with friends, who told me I should sell them. I considered it an adventure, not an enterprise. Yet I couldn't stop. I poured Mad Gab's Lip Lube by hand, scavenged wood for displays from a coffin factory, and peddled to natural food stores from the trunk of my car using Yellow Pages and maps. Demand followed, confirming my path. I appeared on QVC in the home-shopping heyday of 1997 and sold out.

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