‘We’re so excited’: Hundreds camp out overnight for the return of Velocity Activewear to Karrinyup

Resumen detallado

Videos online show hundreds of teens and young people settling in for the night in camping chairs as they anxiously awaited the return of the store.

Hundreds of activewear fashion fans have camped overnight outside a major Perth shopping centre to make sure they were the first to shop at a new flagship store opening on Saturday.

Videos online show crowds of teenagers and young women rugged up in blankets and sleeping bags on a parking lot Karrinyup Centre as they await the return of Velocity Activewear to Karrinyup shopping centre.

The lifestyle and activewear brand has garnered a huge following online since it was started in 2021 by Perth owner Milly Turley.

The female-focused gym apparel label operates seven stores across Australia, with its two other Perth outlets located in Butler and Cannington.

In July, fans were left heartbroken when the owner revealed the brand’s inaugural Karrinyup store would be closing in October.

“It’s a bit of a bitter sweet moment because this store is where literally everything started for Velocity in the retail world and I did not think that I would move on to open six more retail stores,” Ms Turley said at the time.

“But unfortunately she has served her purpose, she’s been amazing for two years and we are onto bigger and better things.”

Fortunately for Velocity lovers the brand has returned to Karrinyup just weeks after closing, opening a brand new flagship store that’s being touted as the brand’s largest and most premium location to date.

Ahead of the store’s highly anticipated return the team behind the reopening, shared a video to the brand’s Instagram page on Friday, revealing there would be free giveaways for a limited amount of customers first in line.

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