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Asie · Agences & temps réel · Xinhua Finance

Auctioning radishes like fine art, former flight attendant turns hometown produce into online hits

Publié par Xinhua Finance · Chine il y a 20 h
This undated photo provided by the interviewee shows Wu Juan promoting wine via video in Minning, northwest China's Ningxia Hui Autonomous Region. (Xinhua)
This undated photo provided by the interviewee shows Wu Juan promoting wine via video in Minning, northwest China's Ningxia Hui Autonomous Region. (Xinhua) · Xinhua Finance

Résumé détaillé

YINCHUAN, Nov. 7 (Xinhua) -- Wu Juan looked a little out of place in the radish field. She wore a business suit and high heels, standing on an earthen ridge beneath the Helan…

YINCHUAN, Nov. 7 (Xinhua) -- Wu Juan looked a little out of place in the radish field. She wore a business suit and high heels, standing on an earthen ridge beneath the Helan Mountains in northwest China as she conducted a mock auction in Chinese and English.

Her auction lots were white radishes piled on the field ridges. Wu presented them with flair and ceremony, as if they were fine works of art.

The video attracted more than a million views, giving Wu, a farmer's daughter and former international flight attendant, an unexpected opportunity to put her hometown's produce to a wider audience.

Now in her mid-30s, Wu lives in Minning, a town in northwest China's Ningxia Hui Autonomous Region. Known online as "Minning Girl," her videos have featured everything from freshwater bass and locally raised sheep to cabbages she likens to precious jade, and local wines she introduces in an evening…

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