Australian businesses can now ‘claim’ themselves in ChatGPT

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Businesses can now 'claim' their business on the popular AI platform, manage their information and gain insights into how potential customers are finding them through ChatGPT. The…

Australian businesses will now be able to see when they are mentioned in ChatGPT and how many users click through to their website, following the beta launch of OpenAI’s new Business Hub feature.

Businesses can now ‘claim’ their business on the popular AI platform, manage their information and gain insights into how potential customers are finding them through ChatGPT.

The feature is available to businesses located in regions where ChatGPT is available, which means Australian businesses can take advantage of the update.

To claim a business, companies must access the Business Hub in ChatGPT and go through a verification process. Once that is completed, the business can then update key details and add self-service product feeds with pricing and availability.

The process is slightly different for OpenAI Enterprise customers and advertisers, who can claim their business with the help of their OpenAI representative.

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Shopify merchants also have the option to claim their business directly through the ChatGPT Business Hub or via the Shopify admin. These merchants will find that eligible products may already be integrated into ChatGPT through Shopify’s Catalog feature.

Once verified through the Business Hub, businesses will be able to access data about how ChatGPT users are engaging with them.

OpenAI says this will include the number of mentions and website clicks a business gets within ChatGPT. Businesses will also be able to find out common themes or topics from conversations where their business is mentioned.

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