3 popular ASX shares I'd happily buy and hold until 2036

Detailed summary

Wondering where to invest for the long term? I have my eyes on these shares. The post 3 popular ASX shares I'd happily buy and hold until 2036 appeared first on The Motley Fool…

There are some ASX shares that I think investors could buy today and happily hold for the next decade.

And while there will undoubtedly be ups and downs along the way, I believe the following three shares have the quality and growth opportunities to deliver attractive long-term returns.

The first ASX share I'd consider is REA Group. It is the operator of realestate.com.au, Australia's leading property website, which attracts millions of potential buyers and renters every month.

Its enormous audience makes it an essential advertising platform for real estate agents. And I believe that gives REA considerable pricing power.

Its latest quarterly update demonstrated this strength, with revenue increasing 11% to $450 million despite national property listings declining 2%.

Importantly, REA continues developing premium advertising products, property data services, and financial services that create additional revenue opportunities.

With its dominant market position and potential to generate more revenue from each property listing, I believe REA could deliver strong earnings growth over the next decade.

Another popular ASX share I'd happily buy and hold is ResMed, which develops medical devices and masks used to treat sleep apnoea.

I believe the healthcare company has an enormous opportunity ahead as awareness of sleep disorders improves and more people receive treatment.

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