United States · Business magazines · Inc.

Now the Multibillion-Dollar ‘Functional’ Industry Is All About Uppers—and Downers

Published by Inc. · United States 4 h ago

From ashwagandha calm drops to 120mg cold-brew tea cans, functional beverage brands are pitching to a bifurcated consumer base. Here is why positioning for specific need states is…

Read the full article on Inc. Sign in to save

MarketNews shows the headline and summary published by the outlet. The full article is on the publisher's website. (www.inc.com)

Also worth reading

Quartz

Millennial moms are facing pay cuts at exactly the moment they need to earn more

Fortune

Elon Musk once said the Cybertruck would be Tesla’s ‘best product ever.’ Now he’s winding down production

Fast Company

What ‘Woke 3’ could mean for the workplace

Kiplinger

Nasdaq Adds 264 Points in Tech Rebound: Stock Market Today

Fox Business

Tesla to wind down Cybertruck production at Texas factory next year to make room for Cybercab

Markets Insider (Business Insider)