Shaw Sports Turf Named Official Synthetic Turf Provider of Bowl Season

Detailed summary

Shaw Sports Turf®, a leading synthetic turf brand known for innovation, performance and athlete-focused surface solutions, has been named the Official Synthetic Turf Provider of Bowl Season, bringing together two organizations committed to advancing the college football experience.

Industry Leading Turf Brand Joins College Football's Postseason Tradition

SAN ANTONIO, Nov. 11, 2026 /PRNewswire/ -- Shaw Sports Turf®, a leading synthetic turf brand known for innovation, performance and athlete-focused surface solutions, has been named the Official Synthetic Turf Provider of Bowl Season, bringing together two organizations committed to advancing the college football experience.

The partnership connects Shaw Sports Turf with Coca-Cola Bowl Season, in its efforts to annually celebrate college football's postseason, bringing together teams, fans and communities across the country. With more than 4,000 successful installations spanning high school, collegiate and professional sports, Shaw Sports Turf brings extensive experience designing surfaces built to meet the demands of athletes and sports programs at every level.

"Every great bowl game starts with a great playing surface, making Shaw Sports Turf a natural partner for Bowl Season," said Nick Carparelli, executive director of Bowl Season. "The quality of the field is an essential part of the experience for student-athletes, and Shaw Sports Turf has established itself as an industry leader in providing innovative, high-performance playing surfaces. We are excited to welcome them to the Bowl Season family.

Shaw Sports Turf continues to push the boundaries of synthetic turf technology through solutions designed to support performance, durability and customization. Its GAME ON® technology integrates field graphics, logos, lines and numbers directly into the turf during production, creating expanded design possibilities for sports facilities and teams.

"Bowl Season celebrates the best of college football - the competition, traditions, and communities united by the game," said Shaw Turf President Chuck McClurg. "Shaw Sports Turf is proud to be part of this celebration and to support a sport we're so passionate about."

The partnership reinforces Bowl Season's commitment to working with industry leaders who…

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